This is bloody great! The British Heart Foundation has opted to run some rather inflammatory ads on the ingredients in junk food. The food industry is calling this a "scare tactic." The ad to the right features the caption "what goes into chips goes into you" -- brilliant!
Maybe you should be scared, making scare tactics the appropriate choice.
The story on BBC here.
Of course, you could just gain the weight, then take Xenical to lose the pounds if you are one of a trendy group of psychologists who favor a pharmacological approach to weight management, right?
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