Goozner: If half of industry R&D is spent on developing drugs that add little or nothing to physicians’ ability to fight disease, and a substantial portion of industry marketing costs go to promote these drugs, or to whatever extent this is true, then the cost of drugs could be reduced by that amount without any harm to public health. Indeed, I would argue that eliminating these wasteful expenditures would free up industry resources to pour into more speculative (difficult) R&D projects...There's much more and I encourage everyone to check it out.
Thursday, February 08, 2007
Over at eDrugSearch is a brief and excellent interview with Merrill Goozner, journalist and author of the great book, the $800 Million Pill. There are so many quotable quotes in the interview that I'm tempted to steal them all. Instead, I'll leave you with just one teaser: